JENNIE - start a war (Official Live Performance Video)
Our primary vision for the 'Start a War' live performance video was to capture the high-stakes emotional tension and raw dynamic energy of the song. We designed a visual landscape where camera movement and light actively fuel the song's rising conflict, creating an edge-of-your-seat, immersive performance.
Rather than static coverage, we employed an aggressive, rhythmic camera approach that mirrors the beat and accentuates JENNIE's powerful presence.
Official Live Performance by JENNIE
Director: Alex Byun @hogyster
Project Management: Isabel Dong @izzy_staged
Production: @hogyster_production
Assistant Director: Marrion @marrion_ne
Visual Director: Sumin Kim @chloeoeoart
Producer: Jeongjoo Lee @ic.a.ns
Production Assistant
Kim Dongyeong
SIN Chaeyeon
LEE Yeseong
DOP: Shin Jam @scene_jam
1st Kim Jun
2nd Kim In Su
DIT Hong Seong Min
4th Shin Cheolmin, JI Yujin
Steadicam: Park Sungwook
Steadicam Assistant: Song young wook
Gaffer: Park Byungju @b.think_light
1st. Jeon Jongwon
2nd. Jeong woohyeong
3rd. Kim youngjae, Eun Seungsu
Ham Jeongpyo
Generator: Song Hyeonggeun
Production Design: SAYSEYSEY @sayseysey
Art Director: Seysey (Sehyun Kong)
Art Team : Seokhui Han, Dincer Defne, Chanjin Lee, Yujin Lee
Recording: Jiseung Ryoo @jryoo_
Live Sound: Yang Kyunghae
Live Assitant: Kim Seungsik
Sound post: @ingrid_studio
DI: Lucid Colour
Colorist: Jiyun Yeom @jy.yunie_yeom
DI Crew: Mirim Lee, Eunseo Choi, Hyeryeong Kim
DI Producer: Suhyeon Kim
Manager : Yujin Seo